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Announcements Jul 9, 2010 at 7:15 PM

Making ends meet (TLDR: Remember that joke about listnook gold? Well...)

Posted by raldi



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jooze Jul 9, 2010 +135
Alright. I'm at about comment #1000+ and I doubt anyone shall read this, but.. who knows. I'll put a bit of time into it.. because I care. Seriously. Very quickly: I came from Digg.com to Listnook not too long ago. This place is amazing. The variety and the community *make* this place. So here's a few thoughts that deserve feedback, if you have the time. I am interested in keeping this place alive. 1. You are open source. Have you reached out to the talented thousands that could help you out? They are there, they are willing. Have you requested? The community here helps each other, why not Mother Listnook? 2. You have a limited staff, you say you fall behind your promising fixes because of maintenance... This is odd for me. It connects a little with #1, laterally. I think that if you said hold on, shut the site down for a month to investigate, repair, and so on and had a separate location for things such as donating, then you could gain your footing again. Check this out: You have that decoy page, if you will, filled with ads, and equipped with a donate button. Guess how many people would either set that as their homepage, donate a few bucks, or both? I would. I just got here and I can appreciate this place. 3. I'm sure we've all seen it, but what is this? [digg vs. listnook google search graph](http://www.google.com/trends?q=listnook,+digg) ... Listnook is on the rise. Digg is doing it wrong. Can't you, seriously, put together an incredible proposal to those with money and spell out your problem? This is the future of the internet. This type of aggregation-behemoth... which brings me to 4 -- 4. If you're 'on the rise' and you can manage a few additional ads, a subscriber system, an easily accessible donation system, (or even a subscription system that is simply a monthly donation, where no additional privileges are given [example: 50 cents a month]) and become more efficient with use of the power of open source... I don't see where you couldn't turn a profit without ruining your site. Just my input.... Dear 3 people that will read this. Where do you agree? Where am I wrong? a/s/l?
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[deleted] Jul 10, 2010 +44
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phuzion Jul 9, 2010 +18
1.) [Yes, they have.](http://www.listnook.com/help/awards) (Open Sorcerer) 2.) Advertisers would shit a brick and drop them immediately if they said "Hey, we're going to eliminate our content from the internet for a month while we attempt something to possibly increase our pageviews. No guarantees, but you'll be losing 280,000,000 page views during this month." 3.) Listnook could certainly start pulling some advertisers over from Digg, but that's going to be difficult, with Digg's track record for being a good place (from a business perspective) to advertise. Obviously, right now, listnook's less profitable due to Digg's bigger numbers, and better advertising. Basically, they need to get numbers. Impressions, click-throughs, and time spent on a page are three metrics that advertisers are looking for. All three are important. 4.) The problem is "managing the few additional ads". Right now, Listnook seems to be pretty bone-dry on advertisers, unfortunately. The Open Source thing is a great idea, I love it, and if I knew much more about programming, I'd be dedicating my time towards contributing to the site. Listnook has an opportunity like no other sitting right here. 280,000,000 pageviews per month is nothing to balk at, and needs to be taken advantage of. Getting the most money per pageview needs to be the number one priority for listnook, and until they achieve that goal, they are going to be hurting financially. 20/m/OH
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raldi Jul 10, 2010 +54
> Alright. I'm at about comment #1000+ and I doubt anyone shall read this, but.. I read everything.
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[deleted] Jul 10, 2010 +4
Even this?
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tedivm Jul 9, 2010 +6
>Can't you, seriously, put together an incredible proposal to those with money and spell out your problem? They can't, because they sold the company. Now they're stuck in a situation where they can't seek investors (and therefore can't do any fundraising rounds) and aren't getting funding from their new owner. Listnook was crippled from the second Naste bought them, for these exact reasons. The business was still too premature, so it needs capital to 'grow up', but now it can't get that in the traditional methods.
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[deleted] Jul 9, 2010 +204
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raldi Jul 9, 2010 +200
> Or is this your last ditch effort before they wipe the slate clean and hire a new set of engineers and start running Listnook on their own? (a) We're not really sure. (b) We probably wouldn't be allowed to talk about it.
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[deleted] Jul 10, 2010 +6
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raldi Jul 10, 2010 +12
Sorry, you're not going to bait me into admitting that my employer is being really dumb about their handling of listnook.
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Chevron Jul 10, 2010 +3
Out of curiosity, if you weren't allowed to talk about it, would you say "We're not allowed to talk about this." or just not reply to the question at all?
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f4hy Jul 10, 2010 +3
If anything bad ever happens to listnook, I need to know where to look to find you guys in your next projects.
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doody Jul 10, 2010 +36
**SHORT TERM:** Start selling @Listnook.com e-mail addresses. Like, right away. Now. $20-25 bucks a year *per*. Forwarded. It’s something people *want* to buy, it’s a discrete product that doesn’t dilute or contaminate the product, and you can outsource it. You could have money rolling in by Monday. Actually, I think users would enthusiastically pre-register in the belief that you can and will make it work. **LONGER TERM:** My two cents is; you need to get a *very* clear and *very* honest list of the founders / principals’ values and aspirations. Then take (probably private) meetings with individual marketeers and get their input, angels / vcs and get their input, ad gurus and get their input. You probably need to hire a very senior gorilla, but maybe the e-mail thing can buy you the time to decide what to write on their door (you’re thinking ‘name-tag.’ I do mean a gorilla). But first you need to know where you want a revenue-churning Listnook to go. It has to change. You have to be in charge of that. Discrete products, like e-mail, stickers, bacon may be your revenue and that wouldn’t need to hurt the core product. But, even if that works, sooner or later, the revenue-generating arm of the business *will* want to wag the dog. Either *you* plan that and ride it, or it could arrive like weather (perhaps a little like where you are now). I think ListnookGold feature / access walls, although superficially attractive, will start wagging Listnook right away, and it could take it down a short, steep slope. Stratified users? Listnook? The irony could quickly choke the community. EDIT: Clarified. I *didn’t* mean selling users e-mail addresses to sleazy bot blatters.
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unloud Jul 10, 2010 +314
**IF CONDE NAST WERE TO FIRE YOU FOR THEIR LACK OF SUPPORT, I WOULD LEAVE LISTNOOK FOREVER.** ... just in case any of them read this. Seriously, they need to either put effort into your site's marketing while respecting the community, or they should just allow you to be sold to someone who will; blaming engineers for sucking at marketing is just lame finger-pointing.
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impatientbread Jul 10, 2010 +11
At the risk of answering a question to which I can already educe the answer; why aren't Conde Nast's presumably formidable business major resources being brought to bear on your problem? That's the point of having a corporate parent, that you can leverage mutual resources cross-functionally for massive synergy gains. They're paying salaries for these people to make their businesses better... so why don't they, you know, make their business better? Ha ha, just kidding. "Fire everyone and get a cheaper guy to keep the wheel spinning. Reduce expenditures!"
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netcrusher88 Jul 10, 2010 +16
Agreed. No disrespect to the admins or coders, but this site is all but worthless without the rich community it has. And I think Conde Nast can recognize that.
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[deleted] Jul 9, 2010 +40
[deleted]
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squealies Jul 9, 2010 +29
>(b) We probably wouldn't be allowed to talk about it. Yes, but if you *happened* to be practicing your daily semaphore and *happened* to have someone tape it who then *happened* to upload it to youtube and get it to the front page...
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[deleted] Jul 10, 2010 +8
If they touch one hair on your head, I swear by Thor's Hammer that I will delete this account, create a series of troll sockpuppets and devote my energies to trolling the new admins.
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woo_hoo Jul 9, 2010 +229
Listnook has provided me at least $20 worth of entertainment over the past 2 years. I would happily pay a few $. I would prefer to pay a "one off" fee - having to pay monthly would be a huge turn-off. Also, no PayPal or any system that requires me to make an account, please.
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raldi Jul 9, 2010 +102
PayPal doesn't require you to make an account -- see the "Do I need a PayPal account?" section of http://www.listnook.com/help/gold .. you will need to put in a credit card, though. If you don't even want to do that, you can also just mail us a postcard. We'll really take pretty much anything. See that same link for details on this avenue.
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woo_hoo Jul 9, 2010 +82
I can't find the "continue without paypal account" link. I just get directed immediately to [this screen](http://i.imgur.com/VO5JK.jpg) which doesn't look like your screen cap at all...
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Rubin0 Jul 9, 2010 +179
> $180,000 SOMEONE HELP THIS MAN GET HIS MONEY THROUGH!
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gimeit Jul 10, 2010 +2
I'm extremely paranoid about privacy. Would it be okay for me to send a money order, and if so who should I make it out to?
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outlaw99775 Jul 9, 2010 +32
The onetime fee works pretty well for the www.somethignawful.com forums. Have you looked at their model? A onetime fee of $10 was really worth the hours I have spend on there. You can also buy other stuff like adding your custom made emoticon ($20), changing your name ($10), Avatar ($10), search and archives ($10), getting unbaned ($10). but I don't know if it would work, as listnook is a lot larger, you have to pay to post on SA and the ads are really obtrusive.
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wyo Jul 9, 2010 +35
> getting unbaned ($10) _Bless_ is the proper counterspell for _Bane._ It's a 1st Level Cleric spell, so it costs at least 25gp to make, so it'd think it a lot more expensive than $10!
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cucurigu Jul 9, 2010 +1
The idea is perfect so I've gone for 15 bucks (nice idea with the consecutive personalized email addresses) - just a few days ago I was asking myself why you don't set up a donation button to help control costs and eliminate blackouts so everything falls in place :) Linking the workings of the site (sub-listnooks, banning, posts etc) to the donation doesn't seem a good idea - it might rub many people the wrong way. If you want something visible (besides a main page link) accounts that already donated could have maybe a little icon (as the listnook birthday), very simple, similar to the red cross sticker they give drivers. The icon could link to a donation page which lists a few statistics - how many users donated, the servers' state, a funny "us versus page requests" animation (how about a 80s space invaders games ?) showing how the current money converts to resources (servers, bandwidth) which is used answering requests. The idea would be to accentuate how well the running costs are covered, not how much money was given (I always felt Wikipedia was shooting itself in the foot by yelling "we have almost a million dollars but it's not enough, and btw next year we'll start again"). Anyway, best of luck and thanks for creating a great site which gave birth to a wonderful community :)
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anirdnas Jul 10, 2010 +1
When I click on donate there is not an option to pay without Paypal account, with credit card, can u give direct link? Also it is not that I don't want to create paypal account but it isn't supported in our country, it isn't possible for me to make one.
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ZachPruckowski Jul 9, 2010 +1747
Why don't you try removing ads for Gold Members? I'd bet 99% of the people tech-savvy enough to want to pay for Listnook already have ad-block, so it's mostly symbolic, but it's a nice symbol, and should still be cash-flow positive.
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[deleted] Jul 9, 2010 +39
I don't personally find the ads obtrusive enough to pay them away.
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DDay629 Jul 9, 2010 +55
I don't know about you guys, but I actually really like the Ads on listnook. I find myself clicking on a ton of them. This is because they are relevant, they are funny, or they offer great services. I also LOVE that we can comment on them. I know advertisers are super happy with the fact that they can have direct access to their consumers in such an easy way, but it's the same from our side. We all love having it at least seem that the companies we are interested in are listening to our feedback. TLDR: I like the Ads here, and I hope all of you guys that use Adblock have it disabled for this site. EDIT: Also, just sent you guys 15. It's the least I can do since I spend so much time on here.
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raldi Jul 9, 2010 +321
It would be a little tricky to do it in a way that won't piss off advertisers, but I think we can find a happy medium. Let's see how many votes your comment gets, and we'll prioritize accordingly.
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homophone_police Jul 9, 2010 +12
I have a question about ads. I've never had ablock enabled for listnook, but I hardly see any advertisements besides the "sponsored link" ads. Most of the time it's a listnook alien thanking me for not using adblock. I'm willing to see the ads for listnook! Why don't you phase out the cute little alien so you can make some more money with that space?
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Ryan0617 Jul 9, 2010 +6
Open up the ads platform to other countries. Im from the UK and i want to purchase an ad. I know it's legal problems that are holding you back on implementing this, but if you find a way, you'll get my money.
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einexile Jul 9, 2010 +5
How many of us run Adblock anyway, and made a point of adding an exception for Listnook? I'm not sure removing ads would affect anyone. We allow the ads because we want Listnook to get the advertiser money, not because we are helpless or like the ads. They are harmless anyway. On the other hand, you guys have not often been very clear about how or why to add the exceptions. I'm sorry to say I went *years* without viewing your ads simply because I didn't know about them until I happened to see a sponsored headline about it.
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chemosabe Jul 9, 2010 +524
If you do this, make it an option. Personally I like the ads on here because they're generally very well targeted. I've clicked on more ads on listnook (with the objective of actually getting more information) than probably any other site I've spent significant time on, ever.
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zeptillian Jul 9, 2010 +59
I would personally pay to never see the long haired weirdo with the sword again. WTF are they selling anyway? All I know is that if I can be free of that ad, I would throw in some bones. Why didn't I know that Listnook was owned by Conde Nast before? I have watched that company slow ruin the great technology reporting that was Wired Magazine. Is there a way to do this without giving the money to Conde Nast? I don't want to pitch in money that will just go to them if it's not enough to fix the site. Why can't they just give you some computing/admin resources to use if they believe in the potential of the site? I would much rather setup a non profit organization to take the money with the sole purpose of supporting the Listnook website. We can get our money together to buy more infrastructure or hire an admin without Conde Nast being able to touch it.
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breezytrees Jul 9, 2010 +334
Maybe give listnookgold members the option to block specific ads that they hate (or all ads) so they never see them again. It also has the added benefit of market research. Provide advertisers with this information. "Your ad for **McSmelly D***** Tacos™**, was blocked by 85% of listnookgold members." Or "This ad is in the top 5% of whitelisted ads by listnookgold members."
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[deleted] Jul 9, 2010 +244
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[deleted] Jul 9, 2010 +7
You know, as an engineer/economist grad I always thought ads and marketing were a double edged sword; in that while they help sales they sometimes promoted a culture of half-assed work behind the product development in favor of blitzing consumers is visions of glory. However that is of course is dependent on individual companies, and Breezytrees' idea gets rid of annoying ads for me... that makes you and me allies in this endeavor. Very unusual!
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rz2000 Jul 9, 2010 +1
How about taking advantage of smart people in marketing in other areas of Condé Nast? Can you take them to lunch, probe them for ideas, even just wander around and manage to get into meetings with other groups. For instance, they would know better, but I think that magazine subscriber counts mean a lot to advertisers. Is that because of the estimated time that subscribers spend reading a magazine compared to people who buy them at the newstand? Or, is it because of the demographic data they can match with those readers? Probably some metrics on the ads that are being served, and tailored especially to Listnook and specific sublistnooks, would help. Could you collect information on what users spend a certain amount of time browsing and also do not use ad block? I think it's a unique community, and there might be a strong and believable argument that there are users who are influential à la *Tipping Point*. At least Listnook has a place to serve up ads unlike Twitter. I'd think an investment in some specialized marketing expertise could do a good job selling the unique value of advertising on Listnook. There are even a number of small firms that specifically specialize in monetizing internet properties. On the other end of the equation (freeing rather than generating new resources), could you recruit trusted users who would volunteer time to the boring parts of site administration so that all of you have more time for developing new features? It seems like there are a large number of people who are qualified and would want to volunteer.
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[deleted] Jul 9, 2010 +2
Have you thought of getting an 'expert account' system set up? I don't know about all Listnooks; but in the science Listnook at least, having people with expertise in the field come in and join in on a discussion would be cool. This could be a premium only feature.... The accounts would be verified to make sure the people are legitimate experts in the field of discussion similar to an IAMA post. I am sure plenty of experts already exist on Listnook and the extra cost there would be minimal. EDIT: each expert account would get an title like "PHD in physics" etc which would stick with that account for its lifetime. The reason I ask this is that its hard to go through the trolls and liars in a setting like this to get at the truth. Having verified experts hash it out on the forums would be interesting to see.
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thedragon4453 Jul 9, 2010 +93
How about putting a donate button too? Some would probably drop some coin every now and then but wouldn't want a subscription.
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[deleted] Jul 9, 2010 +39
[deleted]
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mrtrevin Jul 9, 2010 +15
The ads on listnook are unobtrusive and in pretty good taste, I disable adblock on listnook and I would hope most avid listnookors do.
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ouroborosity Jul 10, 2010 +1
My biggest problem is that I use the listnook bar. I may be doing something wrong, but when I set ABP to not block ads on listnook, and then I click through to a link, ABP assumes *everything* is listnook, even though I'm on a separate link with the listnook bar on top. If I could solve this, I'd disable ABP in a second. Hell, even if I had to pay, I'd still keep the ads around.
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woo_hoo Jul 9, 2010 +154
I say this every time we talk about ads: listnook has some of the most discreet and unobtrusive ads anywhere on the internet. Why would you want to get rid of a major source of revenue for them?
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trisight Jul 9, 2010 +49
This is the only site that I have adblock disabled on. And I actually click on them.
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woo_hoo Jul 9, 2010 +36
So, are Matt's Porckchop Milkshakes really as good as they say?
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[deleted] Jul 9, 2010 +27
What ads? You mean the ad to the right advertising adspace on listnook? Seriosuly, I don't know how this site makes money.
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carelesswhisper Jul 9, 2010 +17
I really don't understand why people don't just add an exception for listnook.com... Took me a while after installing adblock to even realize that I didn't, as the ads are so unobtrusive.
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applextrent Jul 9, 2010 +12
I don't get why Listnook doesn't just run Google Adsense. Seriously, it would do all of the targeting for you, and with Listnook's traffic it would easily bring in tens of thousands of dollars a month if not more. Sponsored search could also rake in millions if you were to sign a several year contract with either Google or Microsoft's Bing. Your search sucks anyways. I currently help run a network of websites that traffic 64 million page-views a month and our demographics and content suck compared to Listnook and we make bank (it's mainly video so we go through more bandwidth then Listnook probably even does). Between Adsense, TribalFusion, and a few other ad networks and perhaps AdultFriendFinder on the adult sublistnooks you could easily make $4,000 a day, if not more. Asking for donations from your users when you're a part of a company who has a network of websites that constantly have ads running on them seems completely illogical. Ask them for an advertising / sales person so you can increase revenue, I'm sure they will gladly assist you in making them more money.
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shaunc Jul 9, 2010 +71
If I ever meet you, I'm going to buy you multiple beers. This goes for the rest of the admins, as well. Thanks! Oh, and is that question monthly? I used to pay $5/month for TotalFark, I'd give that here. Just give me an option other than GayPal.
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[deleted] Jul 9, 2010 +54
I really hope they don't move to a TotalFark model for listnook. I was a heavy Fark user at the time TotalFark was rolled out and it completely altered the nature of the community in a totally adverse way. It essentially created a class system on the site; the TotalFarkers paying $60 per year all looked down their noses at the "liters" who were using the site for free. The quality of the comment threads went *way* downhill to the extent that most threads consisted of the first 100 posts being TFers taking pot shots at the 'liters (as they got access to the comment threads hours before the rest of the site), and the next 300 comments were all 'liters getting pissed off at the pot shots. It sucked all the fun out of the site and most users interested in actual discussion moved on to other sites. I really hope whatever the admins choose to do they don't end up creating an arbitrary division in the user base. Creating two classes then throwing them together in the comment threads is going to kill the quality of the discussion, which is the reason most people come here in the first place.
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JennyCide Jul 9, 2010 +12
TotalFark starting was the exact moment I stopped using Fark, not because of the money but because the site became too divisive - too 'Us and Them'. Like a few other sites I use I'm happy to throw a little bit of money ($10 or so every few months) to help keep it running but I wouldn't want i to be compulsory nor would I want any of the normal features to be blocked for people - I don't mind getting a bit extra, just not to the detriment of other readers.
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Oatybar Jul 9, 2010 +24
Well, part of the problem was that TFers had first dibs at comment threads, and shiny username tags like star-belly sneetches. Avoiding those 2 things might go a long way toward avoiding the same fate.
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raldi Jul 9, 2010 +52
> If I ever meet you, I'm going to buy you multiple beers. *checks karma -- ooh, 2280 + 9263* Right back at ya! > monthly? Dunno yet. We didn't really think that far ahead. As for non-PayPal options, what would you prefer? As you might imagine, we *are* rather inclined to cater to "I will give you money if you make this reasonable change" requests.
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Eugi Jul 9, 2010 +7
>what would you prefer? Very simple: I want to give you money without having to first become a member of any other service. I am unsure of what the best approach for this would be, but if I can just enter my billing info to a secure page and pay you the money **without registering anywhere else** then that would be the perfect solution for me.
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HuntingtonPeach Jul 9, 2010 +12
I agree. SA forums, as you know, is a one-time fee, and I like that. Not that Listnook has to be one-time only, but I would hate to pay monthly, unless it's a small amount like $5. Any more than $5/mo and it's too much. Some yearly amount would be nice, like maybe $20-50/year.
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[deleted] Jul 9, 2010 +109
Google Checkout? I'm *really* starting to dislike PayPal.
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[deleted] Jul 9, 2010 +37
[deleted]
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[deleted] Jul 9, 2010 +4
[They have frozen my account at the moment and I still have a live auction on ebay that people are trying to buy but can't pay by paypal ... incurring me fees and I can't reclaim them from ebay I would explain but i'm going to break my keyboard. Paypal have taken my money and I can't even close my account ,wont get the money for 180 days, and it is costing me money. It's just the worst behaviour I have ever seen by any business and this has only happened in the last 3 days or so. My retaliation is to sell on free classified sites and question everything on paypal forcing them to spend so much time investigating every little thing I can complain or whinge about that the money that they have stolen off me will be burned up in administration costs.](http://www.google.com/finance?chdnp=1&chdd=1&chds=1&chdv=1&chvs=maximized&chdeh=0&chfdeh=0&chdet=1278767683718&chddm=492269&chls=IntervalBasedLine&q=NASDAQ:EBAY&ntsp=0)
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mattyville Jul 9, 2010 +14
I quit buying foam hats on eBay for that reason. Google Checkout seems pretty legit, and they only take like 0.25% of my soul each time I use it.
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essjay2009 Jul 9, 2010 +9
I guess the question I, and everyone else has got is, did you completely stop buying foam hats or do you just get them from somewhere else?
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asdfman123 Jul 9, 2010 +7
You know, the greater the karma, the more we visit the site, and the greater the server load. So I guess indirectly, my snarky comments keep you guys up at night. I apologize profusely.
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woo_hoo Jul 9, 2010 +7
What is your financial target? Or, if you prefer: What is the salary of a listnook admin?
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raldi Jul 9, 2010 +26
We asked the overlords for a target that would unlock the "+1 engineer" achievement, and they wouldn't specify one. I think my exact words were, "Just tell us how much money to make and we'll make it!"
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ketralnis Jul 9, 2010 +17
> What is the salary of a listnook admin? I make $8/day and 64 karma/year. That's what the other guys told me they make too
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[deleted] Jul 9, 2010 +8
[deleted]
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Chairmclee Jul 9, 2010 +3
It seems weird to be asking about a price point without any features offered. Why not just set up a donate button if listnook is really strapped for cash and is expecting to feed itself merely on the kindness of strangers?
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nodex Jul 9, 2010 +2365
**I want to buy Listnook** I've tried to contact someone before but I suppose my message wasn't taken seriously. I am interested in understanding who I can talk to over at Conde Nast about buying Listnook. The fact that your team has remained exactly the same size for the past two years seems fairly indicative that the parent company isn't seeing the future returns for which to invest now. I have the necessary funds to invest in Listnook to ensure that you can ride your growth to success. Sites with far less presence are very profitable, there is no reason why Listnook can't be the same. But you can't do it with just 4 guys constantly firefighting code. You need a few million dollars of upfront investment in a bigger team and better resources. I can provide this. Who do I contact at Conde Nast to see if they are interested? EDIT: I'm just a listnook lurker in my mid-twenties with access to funds. I am only posting this to see a) if there is a specific person or team to initiate contact with privately than for me to just reach out with a message to the generic contact info that Conde Nast has (which I will try eventually) and b) if there are others that would also be interested in joining a bid. Discussing if I'm legit or not is really pointless since I'm not asking anything from any of you.
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24601G Jul 9, 2010 +166
I don't know if you're serious, but this has been my thought as well. Listnook would be better suited to being a pet project for some investor(s) who are committed to keeping it self-sufficient and even a little income, but not necessarily squeezing every penny out of its members. If Listnook is already such a burden on Conde that they have to pan-handle (and yeah, I donated, 'cause I want the trophy and to keep Listnook going in the short run, ok?), it'd be better suited to a model where donations *make sense* like a 501(c). I'd donate to *that* regularly, and we'd all be more satisfied knowing the admin team works for us instead of Conde.
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nodex Jul 9, 2010 +201
To me, Listnook represents a culture of liberty and intellectual expression. There is almost nothing else like it on the planet, and really, there hasn't been anything like it at this scale in human history. While I see the potential in the site as an investor, I also want to ensure that Listnook has the freedom to continue growing in this direction - and I don't see it as being a big challenge to build sustainable revenue streams . I would hate to see it get done the wrong way though and become hyper-commercialized and end up being an ad laden site with only pictures of cats...
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jeff303 Jul 9, 2010 +167
Folks, I think we have our /r/circlejerk angel investor.
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jedberg Jul 10, 2010 +785
Hi there. I'm the one you PMd. I'll be honest, I didn't take you seriously. I'm still a bit skeptical. Can you send me an email with some sort of proof that you are serious? I don't know what that would be, but perhaps if I at least knew your name it would be helpful.
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nodex Jul 10, 2010 +549
Totally understandable. Which email address should I use? I will have some details compiled and sent over to you and your team can take that forward as you see fit.
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DoTheDew Jul 10, 2010 +1434
I can't believe you're seriously trying to buy listnook. I have a f****** alien sticker on my car, but you, you don't f*** around.
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allholy1 Jul 10, 2010 +398
THERE ARE LISTNOOK STICKERS???? How can I get one of those???
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[deleted] Jul 10, 2010 +855
I think this whole discussion is awesome. "I want to buy listnook. I have the funds." "Please contact us privately - we'll talk" "Wow, I have a listnook sticker, but you're serious" "THERE ARE LISTNOOK STICKERS!??!?!"
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[deleted] Jul 10, 2010 +22
I for one would love to have a listnook sticker.... and a job with listnook if this deal goes through. Don't know what I'd do, but f****** A, I'd sure as hell would love to be a part of this site. (Other then a member) I'd scrub toilets if I had to... or sit on top of the building defending it from zombie(s,) raptors and jesus. Yeah, that'd be cool.
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robhue Jul 10, 2010 +283
A listnook? Sorry, we're fresh out. We still have a couple diggs left though...
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grooviegurl Jul 10, 2010 +96
What is this, a bargain basement? I'll wait for the back ordered listnooks to arrive.
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[deleted] Jul 10, 2010 +26
We're also out of 'Bort' novelty licence plates.
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TheLobotomizer Jul 10, 2010 +24
In case you're actually serious and deal somehow goes through, can you promise to make my username marquee across the page anytime I post a comment?
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[deleted] Jul 10, 2010 +13
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[deleted] Jul 9, 2010 +265
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[deleted] Jul 10, 2010 +81
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InfiniteInsight Jul 10, 2010 +19
I don't think that'd cut it. Though Listnook did raise a whole lot of money for Haiti...why couldn't we raise enough to buy listnook?? Good point. I just convinced myself lol Has there ever been a website where the user base has actually purchased the site?
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[deleted] Jul 10, 2010 +8
I'd love this site even more if I could actually own part of it. My only condition would be that Listnook would have to be an independent corp.
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[deleted] Jul 9, 2010 +253
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skavanker Jul 9, 2010 +19
We should do a money roll and buy it from conde nast ourself. Owned by listnook gold members like a co-op.
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pablozamoras Jul 9, 2010 +1018
I think you should hire a better marketing director. If listnooks revenues are low, but your visits are up, then you are doing something wrong. You can't expect folks to pour out their resources to you while you aren't actively soliciting companies that you feel would serve us well. Penny-Arcade found a market for themselves with the help of Mr Robert Khoo. Listnook needs it's own Robert Khoo. Put some resources towards that. Engineers are horrible salesman. **** edit **** I'm not the first to say it (so go through upvote those who did say it), but listnook has some very marketable sublistnooks that advertisers would love. Selling ads for Valve, Blizzard, Bethesda Softworks, etc via r/gaming, r/wow, r/XBOX360, etc. Sell ads for hulu, Netflix, Amazon on r/entertainment, r/scifi, r/Fringe, r/LOST, etc. Sell adds for Bangbros, RealityKings, Daredorm, etc on r/NSFW, r/GONEWILD, etc... this seems really obvious to me. Find ways to categorize sublistnooks so they can be sold in bulk and give advertisers the option to stay out of listnooks that aren't in their demographic or go against their corporate philosophy. You have the markets. You just don't have the marketing.
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throwawayaccount1020 Jul 9, 2010 +185
This is consistently a problem in internet communities, they grow, but revenues don't, because often what made the community worthwhile in the first place would have to be modified to be more "market friendly".
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pablozamoras Jul 9, 2010 +150
I didn't say they make the community more market friendly, I said they have to find out how to market to us. They obviously can't try to sell us tampons and juicy juice (although it is wonderful juice). They need to actively get ad buys from Dell, Apple, Microsoft, Hulu, Netflix, Amazon, Newegg... etc You can't expect them to come to us. You have to bug the shit out of them until they see that an ad buy on listnook is a good thing. You have to sell Listnook, and then they have to sell to us.
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rz2000 Jul 9, 2010 +95
Does Newegg already advertise here? It is exactly the type of company that would be a darling of the Listnook community, though most users probably already use them. Unlike an Apple or similar brand, they just quietly provide good service without a high profile that is likely to spur the contrarian reactions of hate that a lot of people enjoy posting.
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SarcasticGuy Jul 9, 2010 +57
Yah, if I saw a Newegg ad for a good heat sink on sale, I'd be all over that.
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[deleted] Jul 9, 2010 +33
You forget one very important thing. Tech-savvy users surf the web with ad blockers and even with the blockers turned off they ignore them. Personally, I don't trust anything advertised in banner or text ads. I can't recall a single time I've ever clicked on one either. The only way listnook is going to make money is if the ads pay based on page impressions. I'm sure the odd person on here has listnook white listed, but the majority probably don't. **edit:** FYI to everyone, my ad-block has always had listnook white listed, you are preaching to the choir. I was hoping for discussion not accusations.
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Onlinealias Jul 9, 2010 +6
Yep, Listnook is the only site where I have adblock turned off. Listnook has a goldmine there and they should market it. The absolutely hardest to reach people on the internet turn off their blockers on Listnook. That would make me think if I were an advertiser...
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luckymcduff Jul 9, 2010 +10
A perk that might go well with Listnook Gold would be a monthly or bi-weekly d******* offer from one of these companies. Ever-changing, it could be free shipping from Newegg the first round, then a 15% d******* on your next 6 months of netflix the second round, and so on. Just send the sponsor code in a direct message to all Listnook Gold subscribers. I'd pay a chunk of money if this were included, and perhaps an @listnook email address like someone mentioned.
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entropic Jul 9, 2010 +21
I think you've got this exactly right. There's reasons why marketing is huge huge huge business, and why otherwise successful websites become irrelevant when users who contribute content are taxed on top of it. Listnook is something advertisers should be willing to pay to be a part of.
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[deleted] Jul 10, 2010 +17
> Penny-Arcade found a market for themselves with the help of Mr Robert Khoo. Listnook needs it's own Robert Khoo. Put some resources towards that. Engineers are horrible salesman. Also Penny-Arcade has a lot of revenue besides just ads. Listnook has t-shirts, but other than that? Why not a listnook book with the highest comments/jokes of all time (I'm sure most users would give their permission). Why not a listnook-con? That worked out well for PA. Why not a listnook books that is amazon refer? Why not a listnook water park? Well, you get my point. There is a lot more ways to capitalize then just ads and t-shirts.
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[deleted] Jul 11, 2010 +22
I really suspect this will get downvoted into infinity (that's assuming anyone even gets down this far to read this comment), but ... Good grief, **_NO_**! Are you **_HIGH_**? ABSOLUTELY categorically **_NOT_**! **You sold the site to Conde Nast, for God's sake.** As users, we're supposed to deal with all the negatives of corporate ownership (such as the attempted Sears censorship, for example) **without the one possibly singular positive (adequate site funding to reach the heights you aspire to)**? And how the **_hell_** are you guys as a team putting **up** with the idiocy of having a corporate owner that gives you no pros but already has given you a ton of cons? I mean, seriously! You guys need to grow a set of cojones, walk up to whomever your next step in the ownership chain with Conde Nast is, and tell them to cough up the dough or else what the hell did they buy the site _for_? No, sorry. Half of America is unemployed at this point, and the other half that _have_ jobs are holding onto them for dear life. Your request that we suddenly start funding the site when you guys are already monetizing this thing out the wazoo with advertisements and corporate ownership is an insane request to make at this point in the world's current economic climate. Were this a boom time when people would be flush with more money, it'd be **slightly** less stupid. To make this nowadays is an idiotic request to make, and if you have anyone who you're paying money to give you marketing or development advice, and they signed off on this idea, you need to seriously consider laying them off. You made your educated-guess bets on funding when you sold the entire site kit and kaboodle to Conde Nast. If you're having problems with it now, you **don't** get to have your cake and eat it, too. You want to grow a pair and give us something **_PROACTIVE_** to get behind, then, yes, damn it, you have a loyal userbase which will rally behind you, because there is a community of people here who like it here. And yes, you deserve the credit for that. But not this weak-sister c*** you've dished out with this very poorly thought-out request. Listen, you want to come to the userbase with a plan to buy Listnook back from Conde Nast and have it be a user-owned website? That's something users will get behind. Or even to a lesser degree, you want to offer Listnook Gold memberships that have solid, concrete membership benefits **now** as a product? Well, that kind of sucks and I agree with those who say it'd f*** up the existing egalitarianism of the site, but at least it's a f****** _plan_: here, folks, we will give you _this_ in exchange for _this_. You want to say, "Errrrrrr, um, give us whatever you'd like to give us and you'll have ... uh ... well, for now, our appreciation and a nice PNG to display in your web browser!" Yeah, sorry, that's a _reaaaaaaaaalllly_ half-assed idea to go public with. But when you have a corporate owner, no, you don't get to do the "hat in hand" begging thing with your users. It's an insult to your users, and it's a stupid-as-all-hell and culturally insensitive move to make, to boot. **tl;dr** Listnook Userbase to You: NO. If your corporate owners are being skinflints, it's **your** job to handle funding problems and it's asinine to ask us to make up for that shortcoming, especially when we have to deal with a heavy corporate hand poking into site policies.
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lurkieloo Jul 12, 2010 +6
didn't seem enough to merely upvote this. when i read the original donation request, i didn't think too strongly of it one way or another. but this point is absolutely solid and on target. the donation request was not well thought out, and that is deserving of some annoyance. this is just a repository after all, and completely driven by user-submitted content. if the current crew can't make it happen then listnook will die and something else, possibly better, will take its place.
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[deleted] Jul 9, 2010 +64
Hi there, First, thank you for the amazing work that you do for all of us. I well understand your point about Conde Nast. You're right, that the way corporate work. What bothers me it's that, if one day, listnook start to make benefits, Conde Nast will be here to heard it. Trust me, I will be glad to give some bucks to keep you guys working on this great place. If it were a non-profit, you will already have receive something from me. BUT. this is a for-profit. So, if us, the users, start to put some money in this business (let's call a cat a cat), what will guarantee us that our money will be well use, in the long term? My point is that, in some countries like my (france. yep, I sure you already got it from my bad english), there is something we call "society of readers" (and sometimes "society of writters"). If we, by putting money on the table, will allow listnook to continues running, why can't we, as a group, also have a kind of power in exchange of our investment? It could be shares, or anything else. Just something that guarentee us to have a voice about the futur of listnook.
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Bogbear Jul 9, 2010 +18
While listnook is admittedly short on engineers, it also seems to be short on business-savvy leaders. I [already mentioned](http://www.listnook.com/r/AskListnook/comments/cne7c/anyone_else_think_listnooks_job_board_needs_to_be/) the job board needs revamping and could be a source of revenue for the site. There's a bunch of other opportunities as well- ie) starting a specialized market research group and conducting polls/running surveys, adding to the community feel by integrating a gifts model (à la Facebook), or even recruiting Listnookors to help with the work in exchange a snazzy orange username title. All these are ideas off the top of my head- I'm sure you'd be able to think up some much better ones... It doesn't seem like Listnook has a real business plan and that's why Conde Nast is content keeping you guys on the back burner. Personally, I'm not willing to pay for online content and no matter how cool the donation benefit is, I'll always pass. On that note, I also won't be happy if I learn that Listnook is offering improved service to members who donated. Listnook should consistently help its community rather than have the community help the company. P.S. If you downvote, please leave a comment :P **TL;DR** Donations are for suckers. You lot need to think of new revenue streams.
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[deleted] Jul 9, 2010 +27
I've scattered a few replies here and there, but I want to address my biggest concern with this. Slashdot implemented a subscriber feature many years ago, and I became a subscriber right off the bat. I could disable ads, add one point to my post score that didn't add to my karma (a good idea for listnook, potentially), and had a few more features I don't remember. This was great for about a year until Slashdot realized not enough money was coming in from subscriptions. Thus marketing-friendly Slashdot was born. "Fake" news stories that were merely advertising in disguise, disruptive advertising, and more all came to the site. Now I rarely visit, and I haven't paid my subscription since the first ad-based story hit the front page. Please don't let listnook become another Slashdot by putting all of your hopes on a subscription model and realizing too late that it isn't working. I love this community, and I don't want to see it wither.
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thecheatah Jul 9, 2010 +319
Here ill post a sad story about me trying to support listnook: I tried to advertise my game on listnook 2 times. I would pay $20 and have listnook display my ad. The first time I tried it I couldn't really count the amount of sales I got because of another promotion. The second time I was really excited to see what kind of a difference listnook makes. It turns out I had -1 sales that day. Apparently, users didn't like me advertising the game so they bought one and returned it so I would loose 30% of the sale. That was the first time I lost a sale. Ooh well...
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[deleted] Jul 10, 2010 +62
I advertised on listnook (to my hobby site, not even commercial!) and got 2 comments on my blog. Both of which were nasty flames saying I'm ruining listnook by spamming. The internet is a very harsh critic.
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schoofer Jul 9, 2010 +358
Ahhh, the freemium model. The very reason I lost an elevator pitch competition. I'm not even kidding, you should make the names of subscribers a different color, or a different font, or something. ** People pay for even the slightest inkling of *extra* individuality ** You should be asking yourselves what you can do so some listnookors feel more special than others, then sell them on that. EDIT: Or, there could be trophies for donations. Listnookors seem to love donating to good causes, so it doesn't seem like too much to ask for them to donate to the place that allows them to make all those donations to good causes.
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badjoke33 Jul 9, 2010 +67
This is pretty genius, but I'm afraid of the stratification it could cause within listnook's userbase.
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rkcr Jul 9, 2010 +83
> Or, there could be trophies for donations. You already get one.
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schoofer Jul 9, 2010 +80
It's all about tiers. Give people a reason to want to donate $50 instead of $20 and you win.
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mkrfctr Jul 9, 2010 +45
No way dude, people should get an icon next to their name, like the birthday cake. I'm thinking a celestial horse.
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[deleted] Jul 9, 2010 +19
last.fm do this by giving their subscribers a different color icon. I'd be lying if I said I didn't want that icon.
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[deleted] Jul 9, 2010 +161
I would definitely pay for more vanity features like sorting my own comments/submissions by karma, a graph of karma over time, richer API access, assigning colors to friends, custom side-wide CSS, automated message on my birthday, ability to vote on new features, protection against Candlejack, etc. However, in the course of writing this comment, I had a sudden flashback to the dot com days. "I'd definitely buy your service if you added XYZ." And then the customer doesn't even
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[deleted] Jul 9, 2010 +32
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zem Jul 9, 2010 +11
+1. the ability to do more db-intensive sorts and searches on my own history is the chief perk i'd look for in a paid account
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scaryberry Jul 9, 2010 +414
I'm a bit torn. I love listnook, and would gladly pay a bit now and then for it (and probably will). But you're not a couple of college guys anymore. You *are* owned by a corporate entity, and a big one at that. If people donate, it's win-win for CN: hey, look, we don't have to put any money into listnook, the users are doing it for us.
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essjay2009 Jul 9, 2010 +195
This is exactly how I feel. If listnook were a charity then I'd be right in there wih a donation, but it's not, it's a business. There's no guarantee that the money that gets donated doesn't just find it's way into Conde nast's coffers. I guess I fundamentally have an issue with this business model. If listnook were subscription based, then I'd probably pay. If it were a charity, then I'd donate. But it's neither, and I'm not sure propping up a failing business model is a healthy pursuit for either the users or the site. I could see this being disastrous if listnook comes to rely on donations because it's easier than reworking the business model.
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easytiger Jul 10, 2010 +42
nose squash price cake apparatus fragile beneficial exultant subsequent encouraging *This post was mass deleted and anonymized with [Redact](https://redact.dev/home)*
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phranticsnr Jul 10, 2010 +45
This idea is excellent. The only thing that worries me is what the consortium would be called. If one person got to decide, it would undermine what listnook means to free speech. If we all got to vote, it'd end up being called "D*** N Balls LOL LLC".
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[deleted] Jul 10, 2010 +27
IT's web 3.0 Bro, users make the content, and pay to see it. Great deal ;)
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[deleted] Jul 9, 2010 +17
I work 3 jobs. One of my jobs that I do in my spare time is create websites. My websites, using nothing more than Adsense, pull in almost enough every month to pay my rent, this is after costs. My websites combined pull in less than half a million page views a month. I don't even have hard working contributors writing my content for me, I do it all alone. I'm not sure what you guys are doing wrong, but I have never asked for a cent from a single visitor or had to beg them for money. I figure one of three things, either I am doing something right, you guys are doing something terrible wrong, or you guys are actually pretty well off and trying to capitalize on a bunch of suckers who already write 99% of your content for you.
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redpig9 Jul 9, 2010 +32
I have only one suggestion: Please do not incentivize payments. ie, only Gold members can view this post OR a Gold member thread can only be viewed by other Gold members kinda thing. It just does not work. Instead have a targeted funding drive of some kind. Start a one month drive for raising money by selling listnook alien shirts or mugs OR sell @listnook.com email accounts for $25 a year. I wish I had any constructive ideas except selling one product a day(woot style) or selling a listnook alien lollipop for $25. But in any case, please do not give special benefits to Gold members, that in my opinion is a destructive tactic. So then, from a commercial standpoint, why would someone want to be a Gold Member........ Oh! and removing ads for Gold members is a good idea, but if I was a Gold member I would feel cheated, cos listnooks one of the very few sites where ads are this unobstructive.
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chemosabe Jul 9, 2010 +85
Recurring payments, despite maybe not being hugely popular, are the way to do this. One off payments, or a "pledge drive" style system to raise money aren't going to be predictable, will take a lot of your time to organise, and will generally piss people off every time they happen. On the other hand, if you give people the option to pitch in, say, $2/mo, automatically charged, you get some significant benefits: * Predictable stream of revenue each month. * Small amount, so most people won't even think about it * Once it's set up, it's almost completely automated Personally I'd be happy to sign up to something like this. $2-$3/mo is not a big deal to me, but if you can get 20,000 people doing it, you'll really be onto something.
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Zhatt Jul 9, 2010 +18
I like this idea. The price point could be really important in monthly or yearly billing. For example, $2 a month *sounds* like a lot less than $25 a year. Sure, they're nearly the same, but the idea of missing out on a couple bucks a month is a lot easier to take than dropping 25 bucks right now. Not to mention, people could cancel half way though and not feel like they're "wasting" half their free. Maybe even give people the option: * $2/month * $20/year * $50/3 years
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SnailFarmer Jul 9, 2010 +46
see, i would do 20$ one time fee before i would do 2$/month. i would never subscribe. not b/c i dont love listnook, but b/c i hate subscribing to things very much.
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Radoman Jul 9, 2010 +70
Here's a thought for a Listnook Gold feature: How about the ability to monitor all your novelty/throwaway accounts from one page? Seems like people who've been here a while are A) more likely to have a couple of accounts, and B) more likely to want to join Listnook Gold. Also: Listnook Gold. How about "Listnook Unobtainium" or "Listnook Jedi" or something?
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[deleted] Jul 9, 2010 +68
As long as the gold members don't have access to certain 'gold-only' posts, or you're at a great disadvantage being a basic member, I'm fine with this. I fear that it'll come to a point where you *have* to donate to get anything out of listnook, though -- or it'll turn into a bragging contest. I would happily donate -- I just don't have the funds right now, nor will I in the foreseeable future, unfortunately.
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Gravity13 Jul 9, 2010 +30
Honestly, I'd be happy paying like $20 just to have an icon to say I donated. It's a lot better than corporate interests taking control, such as Conde Nast forcing listnook to artificially inflate pro-Sears submissions.
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MattProspect19 Jul 9, 2010 +127
Your sponsored links have grown my business substantially in the last year, and seriously changed my life for the better. So it is with sincere gratitude that I donated to listnook gold. Thanks guys, keep up the excellent work!
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r2002 Jul 10, 2010 +76
The best way for you to contribute is to write up a detailed report of your positive experience advertising on Listnook. Show us traffic and sales numbers, demographic reached, and other tangible value increases in your brand due to your ad campaign here.
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Narwhals_Rule_You Jul 10, 2010 +7
A website that gets 280 million hits per month needs the people that helped make it popular to pay money to continue operating? As Raldi said, Conde Nast is a business, one that wants to make money. They don't see anything in Listnook that tells them it is a good investment, why would I argue otherwise? Honestly if Listnook cannot continue as-is then it needs to be made a public company and money can be raised through stocks. Again, if Conde Nast does not see the benefit in this then what is the benefit in giving money directly? I love Listnook, but as someone who posts often for the last 3 years or so it is a little troublesome to be asked to pay money so all the new users don't crash the system. To me this would be like taking private donations to clean the BP oil off a beach when there is already someone responsible for that money, BP.
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[deleted] Jul 9, 2010 +40
Personally, $6/m is a reasonable amount. Also the ability to access a persons full comments with subscription (it should pass over to the API too) would be awesome. So yeah, while I'll get listnook gold regardless of the features offered, I would *love* if it would give more extensive access to user information via the API. oh and a **super important** feature would be gifting listnook gold to other users. Enter their username and gift it, optional anonymity. oh oh oh and I don't think you'd ever do this, but please don't make it so we can make posts or sublistnooks only accessible to gold members! oh oh oh oh oh and how about the ability for gold members to subscribe to domains? I'd love notifications when one of my sites gets submitted, that'd be pretty damn awesome!
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[deleted] Jul 9, 2010 +6
>oh oh oh oh oh and how about the ability for gold members to subscribe to domains? I'd love notifications when one of my sites gets submitted, that'd be pretty damn awesome! Love this idea. It'd be like subscribing to the newsletters of all your favourite sites, but without spamming your inbox and everthing's rated and compartmentalised... My inner-OCD is drooling.
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jazzwhiz Jul 9, 2010 +13
do a kind of a early roll out/beta program for new features. regular users will be mad if power users start flaunting screen shots, but everyone likes to have the inside scoop on stuff. i know there is some of this already based (somewhat, I think) on seniority, but maybe making it an official roll out scheme for new features would be kind of cool
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sipofsoma Jul 9, 2010 +204
> a button you could press to smack someone in the face over the Internet Glad to see you guys have been reading my emails. I will certainly pay $20 for this button. Listnook Gold, b****! *smack*
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[deleted] Jul 9, 2010 +129
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arronsky Jul 10, 2010 +2
Unfortunately, I think the problem comes down to adult content, and your tolerance of it. Let's do some math to see why this is the case. You guys have 280M page views. That's 280,000 CPM units, the unit advertising is purchased in. You have 4 engineers. Engineers fully loaded cost about $100-125K, so at top end we're looking at $500K + another $150K for server expense (10K/month seems pretty reasonable for outsourced hosting). So we're looking at $650K per year, or less than $60K/month. You have 280K units to sell every month to make a little more than $60K, so you have to just sell your ads for .22 cent CPM and you'd be profitable! This seems incredibly doable. Better yet, you currently only have ONE ad s*** per page... most publisher sites have at least 3, and often 5. Add another 300x250 below the fold, then add a 728x90 at the footer. No one will notice or complain, and even if you make abysmal CPMs, you will make it to profitability. But you guys aren't doing that... and you're smart guys. Here's what I think is really happening, and what you're really struggling with-- most of the growth, and the bulk of the new PVs, must not be monetizable. You're drawing an enormous amount of adult traffic (jailbait, NSFW, gonewild, FUUUUUUU, etc) you don't really want, that can't have ads on it without resorting to friend finder/p*** ads (which Conde probably doesn't want). Not to mention top tier advertisers are afraid of a site whose number one search term is 'jailbait'. So these adult listnooks are now a core part of the community, and you can't kill them off without tanking traffic and severely undermining the community... but businesswise, they are only a cost center that makes your traffic look good, but doesn't let you scale revenue with growth. Beyond that, your audience disproportionately uses AdBlock, so your PVs and your ad impressions are wildly disproportionate. And finally, each user must probably churn 20-30PVs/day, which from an ad perspective is actually a really bad thing-- much better to have 20 people see an ad once per day, then one person see the same ad 20x. This is a tough situation guys-- you either kill off the adult stuff (or split it off to another entity) and increase your ad units, or you make a pay-as-you-go+subscription model that actually works. If you keep the adult stuff, you MUST find a way to make them pay disproportionately more for their upkeep. The final recommendation I'd have is that Conde + Listnook has never been a logical match. Conde should spin you guys back out to a Silicon Valley based investor that wants a top tier website with radical growth in its portfolio. See StumbleUpon for reference.
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hrtattx Jul 9, 2010 +83
I don't have a lot to spare, but I'm about to send $3.14 your way, cause well, I only spend money in increments of pi. Makes getting gas a b****. EDIT: [oooh yeah.](http://i.imgur.com/qhONb.jpg)
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SammyDaSlug Jul 9, 2010 +31
pi^pi is approx 36.46. That's my donation and I'm sticking to it.
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[deleted] Jul 9, 2010 +29
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[deleted] Jul 10, 2010 +14
So basically, the multi- billion dollar media conglomerate, Conde Nast will own a social media site where the users generate all the content AND pay to view it as well as view banner ads? F****** A, dude. For all you suckers thinking of donating, I've got a bridge in Brooklyn you might be interested in too.
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kiwipete Jul 9, 2010 +480
Would Bing or Google give you any money for using a branded search? The existing search isn't very useful and MS is trying to drum up business.
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woodbuck Jul 9, 2010 +60
Or what about DuckDuckGo? Google would charge for the service, but DuckDuckGO is trying to get their name out there as a private and good search engine, what a better way to do that than power search for a site with 280 million page views a month and tech savvy users who value their privacy. I don't know if they have much funding either, but a thought.
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loverollercoaster Jul 9, 2010 +65
Unfortunately (at least with google) listnook would have to *pay them* for [the privilege](http://www.searchlistnook.com/faq.php).
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[deleted] Jul 9, 2010 +451
Microsoft Bing Signs Deal With #1 Internet Jailbait Site
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jtjin Jul 9, 2010 +287
Microsoft stock rallies an unprecedented 550%
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[deleted] Jul 9, 2010 +24
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Rubin0 Jul 9, 2010 +24
So you're saying we would be able to find Jailbait even easier now!?!?
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ShittyShittyBangBang Jul 9, 2010 +20
>The existing search isn't very useful such a nice way of saying it
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Axiomatik Jul 9, 2010 +105
So what are you going to do when power-tripping moderators (like neoronin on /r/india) ban paying customers as part of personal grudges? Do you refund our money for failing to provide the service we pay for? Listnook clearly doesn't care about abusive moderators now.
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Zulban Jul 9, 2010 +39
Or when paying customers legitimately need to be banned.
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ungood Jul 9, 2010 +26
Same way XBox Live and everything else handles it. You have a TOS and if someone violates it, you ban them. Just like if you go to a concert and get too rowdy, they can kick you out without a refund.
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crocodile32 Jul 10, 2010 +3
I'd happily buy a gold subscription if it meant that you'd guarantee that I wouldn't have my IP logged or the like. As I see it, if I'm willing to cover any costs I incur, Listnook doesn't need to cover them by selling IP addresses or other privacy-related things now or in the future. Also, I'd rather have a hard guarantee that my name/financial information isn't going to be linked to my Listnook account and used for anything other than billing if I *do* buy this. Also, I'd rather buy a yearly account, and would rather have the option to make it non-recurring. I know that sales guys love forcing recurring payment, but I cancelled my (otherwise quite good) Consumer Reports subscription just because they disallow non-recurring payment. Here's a couple of other things you could sell me: * Some sort of computer-parseable protocol access. For example, Google provides POP3 access to gmail. I'd much rather use Listnook via emacs or another native client (the hell with these tiny little text fields, etc), but nobody wants to make something if they have to rely on screen-scraping. Yeah, this kills the ability to sell ads, but if people are *paying* for their access anyway... * The ability to create a personal profile (link to website, etc). I wouldn't use it, but I'll bet a lot of people would. * Select an icon to show up by the username? Granted, I would expect to see gobs of penises, but showing icons could also be an option... I know that this is not likely to provide an immediate return, but as a researchy thing -- it'd be nice if Listnook and other subscription sites could provide a signed certificate containing the total amount of money spent and a unique number associated with the account. Why? Because a hell of a lot of sites out there would greatly benefit from "expensive identifiers". That is, if someone can just make up new identities, things like blacklisting don't work. People can create spam. Stuff like that. Today, we try to use IPs (or maybe class C networks) as an expensive identifier -- if a website gets abuse coming from your class C, it gets banned. That's not incredibly reliable, though. What some places have done (like Metafilter, XBoxLive, etc) is to charge an entrance fee, to make the identifier you get "expensive". In many cases, they don't need the money, but what they *do* need is the ability to make sure that you don't just make up new accounts. You can do this by actually charging someone money, but then every single service that wants expensive identifiers has to charge. But if someone can use certs from trusted sites like Listnook saying "this person is associated with this account and spent at least $X here", then I can get expensive identifiers without billing my userbase -- they're just purchasing stuff that they'd have already bought. As a result, blacklisting works. I can only play with people on, say, Quake servers if their client uploads a cert showing that they've spent enough total money on various services (Listnook, WoW, whatever, as long as they issue certs). Those players don't need to spend money on anything that they wouldn't have purchased anyway *and* it means that we can finally ban problematic players without chasing them around IP ranges.
3
metaspore Jul 9, 2010 +229
As long as my money goes DIRECTLY to KeyserSosa, jedberg, ketralnis, raldi and for hosting... oh wait... THAT WILL NEVER HAPPEN. As soon as you start asking readers for cash, the TOILET at the HUMONGOUS Condé Nast Building will need to be 24k. That's how these things go. Sooner or later the corporations that buy sites like listnook will stop. They will realize the readers/users/customers really don't want their money to be used to buy 24k GOLD SHITTERS. Good luck with rattling a tin cup for a company that posted $7.63 BILLION in revenue.
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cldnails Jul 9, 2010 +123
If the owners of the website aren't willing to invest into the site, why should we. Hell, we already provide ALL the content.
123
[deleted] Jul 9, 2010 +70
Did you even read the blog post? >Whenever this topic comes up on the site, someone always posts a comment about how listnook is owned by Conde Nast, a billion-dollar corporation like Time Warner or Cobra, and how if they wanted to they could hire a thousand engineers and purchase a million dollars worth of heavy iron. But here's the thing: corporations aren't run like charities. They keep separate budgets for each business line, and usually allocate resources proportionate to revenue. And listnook's revenue isn't great.
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metaspore Jul 9, 2010 +64
Point taken. I fail. Regardless, what our kind friend doesn't talk about is how the "subscriptions" are counted as revenue and Condé Nast will take their cut and hand a paltry sum back to listnook. What maybe 10%, even 20%?!?
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shaggorama Jul 9, 2010 +10
>I fail. Not really. Just because listnook is just a branch on the tree doesn't mean the tree isn't f****** huge. [pablozamoras](http://www.listnook.com/r/announcements/comments/cnth8/making_ends_meet_tldr_remember_that_joke_about/c0twb6f) mentioned that listnook would benefit from a better marketing director. If conde nast invested some of their dough in one, the site's revenue would spike and this wouldn't be a problem. You gotta spend money to make money.
10
Dax420 Jul 9, 2010 +14
This is so true. If we knew the money was going into a fund, with a goal of purchasing an additional cache server that would be one thing, but if this is just going into "general revenue" it's going to be swallowed up into a big black pit and nothing will ever come out of it, except for a healthier bottom line for this site.
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purpleco Jul 10, 2010 +5
Wow. 280 million page views and you can't keep 4 engineers hired full time (or more)? Yikes. You should be clocking down north of $500K a month just on advertising. I've advertised several times, for various products, and I didn't get any value from it. But I'm sure there are many companies that could get value from your reader's demographic. Just make it c**** enough for companies to not think twice about the money spent. And stop the splitting of views up equally, based on how much someone puts in. Just sell per thousand impressions. Advertisers like to know what they're getting and not have to guess at it. And you could really sell your impressions much cheaper than other outfits (and you'd have to since your viewers do NOT spend money as much as the demographics of other sites.) But even if you charged 10 cents per thousand impressions and sold that to 20 advertisers, you'd be raking it in. Humble opinion.
5
Press_Start Jul 9, 2010 +5
You're creating a class segregation raldi! Dividing the listnook-silver have-nots with the listnook-gold have-yes...es. I kid. I kid. But it will be interesting to add incentives for people to pay for the site while at the same time making sure that those who don't, don't end up feeling bummed or left out like some second class citizens. The elitist attitude on this site is already something to marvel. One man , one vote must obviously remain. But I love this site. I mean, I *really* love this site much like most of its users and I will support you guys no matter what you do. Just out of curiosity though, what does Digg do differently than listnook that it can manage to hire like 50 people and still like, not resort to some form of Digg Gold? Edit: the like, digg gold members can like be called Gold Diggers (tm) . But thats neither here nor there. Just something I thought up of for my personal amusement.
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[deleted] Jul 9, 2010 +218
Listnook is owned by Conde Nast, a billion-dollar corporation like Time Warner or Cobra, and if they wanted to they could hire a thousand engineers and purchase a million dollars worth of heavy iron.
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[deleted] Jul 9, 2010 +77
How much is Listnook worth? I'd pay 100$ for a share :D I know its kinda utopic but it would be awsome if Listnook was owned by its readers ;)
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essjay2009 Jul 9, 2010 +20
The problem is, if listnook is struggling to make money, or even losing money, your investment would be worthless. You and I as listnook users may be fine with this as we'd write it off as a donation, but it could cause problems with people who expect to get a return. It's a slippery slope and could cause problems.
20
[deleted] Jul 9, 2010 +39
Rupert Murdoch wants users to pay for online content, listnook reacts with "LOL GOOD F****** LUCK, SUCK MY D***" Listnook wants users to pay for online content, listnook reacts with "THANK YOU SIR, MAY I HAVE ANOTHER" What's with you people? I just don't understand the mentality. This isn't some indie company; it's Conde Nast. Some of you are making a point of donating money. Does this not seem strange to you? Listnook's parent company is seeing how far it can stretch listnook's resources and you react by giving Conde Nast money?
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sir_lagalot Jul 10, 2010 +9
Listnook isn't non-profit, and it's not a small start-up. It's Conde Nast. While I would love to donate to listnook, in essence I would be donating my hard earned money to Conde.
9
reseph Jul 9, 2010 +91
Donated. Not sure how I feel about exclusive features for subscribers. I say keep it open with no bonus features for now and see how it goes.
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KOM Jul 9, 2010 +58
Seconded. I'll probably donate, so I began greedily rubbing my hands and twisting my mustache at the thought of the perks... but on reflection I think it might fracture the community. Additionally, many people seem to use a name for a short time, then chuck it for a new one. If there were a premium account, would it be transferable? [edit] poor word choice.
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scorpion032 Jul 10, 2010 +9
I want to change my username, retain all my activity and karma. I am willing to pay $10 one time charge for that. I am sure there are NovelyAccount holders that would want the same and want to pay you $10 per account per year for linking it to their main account.
9
[deleted] Jul 10, 2010 +8
[deleted]
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billndotnet Jul 10, 2010 +6
This is a great idea! I like it. Some points: * A subscriber should have nothing over a regular user. No double points, like someone mentioned below, and no privileges when it comes to content. See comments about TotalFark elsewhere in this thread. * Giving subscribers the ability to customize was mentioned, and it's awesome. Custom coloring for friend's, custom CSS options. * Optional Ad blocking with feedback is yay, and worth the subscription price alone. It also increases Listnook's value to advertisers, as they can get feedback about their ads and spend their dollars better. * I don't think a subscriber should 'appear' any different than a regular user, aside from the badge on their profile. This would develop a 'class' system and we've already been to high school, thanks. Also, custom icons is a bad idea. You'd still have to pay for that bandwidth. I know you guys are leveraging CDN, but still. It adds up. * A listnook.com email address would be shiny. Get some google up in here for that, it'd be a nice perk. I'd use it on my resume, maybe. Like a secret handshake. I'd hire a listnookor.. after reading their comments. ;) * Get advertisers to offer discounts to subscribers. Those of us who can afford to donate for a subscription can likely afford other cool shit. You could basically implement this by having ads that only serve to subscribers, and include things like coupon codes.
6
Crotalus Jul 9, 2010 +29
How about leave it as is, and do a yearly donation drive like NPR?
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[deleted] Jul 9, 2010 +16
This. Free stickers, t-shirts, coffee mugs, and other c*** for subscribers. I'd donate $60/yr. for a t-shirt, or something. I'd even volunteer during drives.
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g2g079 Jul 9, 2010 +202
Give them the ability to search. The rest of us are used to not having this feature.
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phuzion Jul 9, 2010 +36
No, I do NOT want listnook to turn into Something Awful's forums. The parallels with search are bad enough. Shitty performance, and not much action taken. Do not charge for access to search, and do NOT do something stupid like making a "gold" account only capable of doing something essential on a social website like "private messaging." Also, in order for that to inspire anyone to donate for that feature, they would have to actually build a working search engine. That costs time and money, and increasing the spending of the site right now is probably a bad idea (considering the fact that they just started pan-handling). I donated, but I do not want people to stop visiting simply because they cannot search. Charging money for simple functions like registering an account, private messaging, and customizing your account are barriers for registration, and deterrents for people to register. Listnook's number one goal right now should be to improve their marketing, and getting higher-paying advertisers. They need to maximize the revenue per pageview, and to do that, they need more advertisers, and advertisers that pay more.
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[deleted] Jul 10, 2010 +44
It was a joke. He was acting as if Listnook doesn't have a search feature because it sucks so much.
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[deleted] Jul 10, 2010 +7
This blog post would be borderline pathetic, if it wasn't tragic. Somebody in Conde Nest, PLEASE, fire one of the engineers and hire a business developer/ marketer/ PR mogul to end this situation and make my f****** pass time profitable once and for all... they can hire the engineer back in two months. It's ridiculous that they can't turn a hefty profit with this many page views.
7
walesmd Jul 9, 2010 +11
I have $239.01 left on an AmEx Gift Card (work gives out bonuses on these cards), so I was going to donate $39.01 to bring the card to an even $200. But alas, Paypal can't authorize it for some reason. :( **Edit**: Was getting denied because there was no contact info associated with the card to validate against (name, address, phone). Had to call AmEx to add this information. [$39.01 donated](http://imgur.com/hX2x3.png).
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Tzeentch Jul 9, 2010 +171
* Minimum of $5 donation * Allow gold members to select colors for their usernames * Vuvzuela button That's all I can think of for now.
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[deleted] Jul 9, 2010 +51
I wouldn't like it if everybody went off picking their own colors. It would be harder to spot friends, moderators, and admins.
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[deleted] Jul 9, 2010 +93
[deleted]
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Niqulaz Jul 9, 2010 +32
> Vuvzuela button !?!?!? Is that the one you press on another user's profile, in order to make him hear the sound of a vuvuzela? Because that would be almost as effective as a "punch user" button.
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[deleted] Jul 9, 2010 +387
5 dollars to turn the Vuvuzuela off.
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1esproc Jul 9, 2010 +1424
This post is only available to listnook gold™ subscribers.
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[deleted] Jul 9, 2010 +8
[deleted]
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MercurialMadnessMan Jul 9, 2010 +15
ohhh i get it. sneaky admins .id-t1_c0noc0l > .entry .author { opacity: 0.4; text-decoration: line-through; font-weight: normal !important; background-color: #fcc; color: black !important } .id-t1_c0noc0l > .entry .author:after { content: " (ninjabanned)" } .id-t1_c0tw98v > .entry code { border: solid orange 1px; padding: 1px; color: #888 }
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raldi Jul 9, 2010 +38
You might want to remove your modhash from that comment and change your password, or else someone like Sephr will start casting votes as you.
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MercurialMadnessMan Jul 9, 2010 +7
shit. i don't know what it does. could you please get rid of that other reply? :|
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kibitzor Jul 9, 2010 +83
This link is only available to listnook gold™ subscribers. ---
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[deleted] Jul 9, 2010 +2
Please, raldi, tell us that this will *never* happen. I'll stop using listnook entirely, regardless of whether I'm a gold subscriber or not, if this happens.
2
[deleted] Jul 9, 2010 +273
[deleted]
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asdfman123 Jul 9, 2010 +52
Well, I agree with points 2-4, but really, cap and trade? That's just absurd. I mean, we could at least get the Germans onboard, because the B*** crowd is really going to throw a fit about this one...
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runningeagle Jul 9, 2010 +1008
I don't think a wombat even has that many orifices.
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bechus Jul 9, 2010 +202
Well clearly you are still a wombat virgin. Why, thus one time I was in the woods walking around and met a hot little wombat. One thing led to another, and **your free trial of listnook gold has expired. Continue reading that comment for only $19.95**
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asdfman123 Jul 9, 2010 +322
But you're totally missing his point about the role of the fork in the development of western society.
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monsieurlee Jul 9, 2010 +13
Making the blog post on a **payday**. Well played admins, well played. You win. I gave money.
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